Command: identify-advocates

command

Scores customers for advocacy readiness and produces outreach roster.

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Command: identify-advocates

Inputs

  • goal – advocacy need (references, case studies, speakers, advisory board).
  • segments – optional list of industries, regions, or tiers to prioritize.
  • limit – max number of candidates to surface.
  • exclusions – optional filters (active escalations, NDA restrictions).
  • signals – optional metrics to emphasize (product usage, NPS, expansion, community activity).

Workflow

  1. Data Aggregation – pull health scores, usage telemetry, NPS/CSAT, deal history, and community participation.
  2. Scoring Model – apply readiness model (value delivered × relationship strength × risk factors).
  3. Opportunity Tagging – classify advocates by potential program (reference call, webinar, story, council).
  4. Consent & Risk Review – check existing permissions, legal constraints, and account escalations.
  5. Output Packaging – generate roster with recommended outreach scripts and owners.

Outputs

  • Candidate list with score, fit notes, and suggested asks.
  • Consent/compliance status per account.
  • Outreach plan (owner, channel, timing) tied to CRM tasks.

Agent/Skill Invocations

  • advocacy-strategist – validates scoring and prioritization.
  • advocate-sourcing skill – provides scoring framework + data templates.
  • reference-manager – receives high-priority reference opportunities.